The UK may be awash with colourful floral displays and flower beds but we’ve invested in a different kind of flower to support the latest charity initiative from Leicestershire charity LOROS.

Harborough marketing team with forget me not flowersForget Me Not flower appeal

As part of the charity’s Forget Me Not flower appeal, The Ideal Marketing Company purchased a commemorative wrought iron flower for all seven members of the team. Each flower symbolises the life of a loved one who is no longer with us.

The LOROS appeal attracted overwhelming support and the Ideal Marketing flowers were amongst hundreds displayed on Leicester’s Jubilee Square between Monday 2nd and Sunday 8th July. Following the display, the limited edition flowers were returned to the buyers for a lasting tribute to a loved one.

You can visit the Loros website here.

Proud supporters of LOROS

We are always proud to support the work of LOROS and this particular campaign struck the right chord with all members of the Ideal Marketing Company team. LOROS is entirely funded by donations and it’s important that we contribute and fundraise so that they can continue the fantastic service that they offer.

The more observant amongst you will notice that we are a regular fundraiser for LOROS Hospice. It’s a cause that we’re passionate about and over the years, we’ve raised thousands of pounds through events, fundraisers and seminars.

Most memorably, last year we raised over £1,300 by cycling over 350 miles in two days on a static bike in the office. Yes, you read that right. Our team collectively cycled the distance from Market Harborough to Paris, all without leaving our office! You can read all about that here.

Buy your own commemorative Forget Me Not

The limited edition wrought iron flowers are available to purchase from the LOROS website until August 31st and cost £25 each.

LOROS Hospice is a charity that provides free, high-quality care and support to over 2,500 terminally ill adult patients, their family and carers every year across Leicester, Leicestershire and Rutland.

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