Sep 27, 2018 | Branding, Social media
The phenomenon of influencer marketing hit the headlines this summer when Unilever announced it would no longer be working with influencers who buy fake followers in an effort to encourage brands to work with them. So what is influencer marketing and what are its pros...
Aug 7, 2018 | News, PR, Social media
The Angel Hotel is an establishment at the heart of the Market Harborough community. For visitors, the hotel appeals as a comfortable and friendly ‘home away from home’ and for Harborough residents, the establishment is popular due to its community focus. The former...
Jul 11, 2018 | Content marketing, Marketing, Social media
If ever a week demonstrated social media at its best (and probably worst – but let’s stay optimistic), then this week is as good a week as any. Since the start of the World Cup, football fever has descended on the UK and our newsfeeds. With it, we have generated a...
May 10, 2018 | Social media
Social media is a vital part of your marketing strategy and every company needs to jump in and get involved with the ever-growing social media age. 1. Social media is only for the younger audience Don’t think that the only people using Social Media are a young...
Jan 22, 2018 | Social media
As always, social media is continuing to change and evolve. You may have heard that Facebook is changing (again). On January 11th, Mark Zuckerberg announced that Facebook’s news feed algorithm is changing to prioritise content from friends, family and groups over news...
Sep 26, 2017 | Social media
Despite popular belief, you don’t need to be on all social media platforms to promote your business. By just picking the platforms that work for your company and utilising all of the features they have to offer you could be making a bigger difference with just one...
