Marketing strategy

Does your marketing help people to know, like and trust you?

Does your marketing help people to know, like and trust you?

https://youtu.be/-7_MrEZ_gDk Run time: 50 seconds Prefer to read this week's Ideal Marketing Minute? Does your marketing help people to know, like and trust you? You've probably heard that in order to buy from you somebody needs to know, like and trust you. So, does...

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Should you consider replacing your blog?

Should you consider replacing your blog?

https://youtu.be/keTyxYGNkMA Run time: 49 seconds Prefer to read this week's Ideal Marketing Minute? Should you consider replacing your blog? While the function technology behind a blog is really powerful, it's often not used in the best way. Most blogs are organised...

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What does your customer journey look like?

What does your customer journey look like?

https://youtu.be/EdVwvR_-rDw Run time: 52 seconds Prefer to read this week's Ideal Marketing Minute? What does your customer journey look like? This month we're focusing on marketing funnels and customer journeys, so what steps do you think or would like your...

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Is perfectionism holding back your marketing?

Is perfectionism holding back your marketing?

https://youtu.be/6m6Z9l0pq38 Run time: 53 seconds Prefer to read this week's Ideal Marketing Minute? Is perfectionism holding back your marketing? Summer is right around the corner and soon holidays will get in the way of getting things over the line. So, if you think...

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Is your product ladder too steep?

Is your product ladder too steep?

https://youtu.be/4a-HiFS-1_M Run time: 49 seconds Prefer to read this week's Ideal Marketing Minute? Is your product ladder too steep? If someone wants to work with you for the first time, is the risk they take worth the value? Or does it require a leap of faith that...

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Are you expecting too much too soon?

Are you expecting too much too soon?

https://youtu.be/_7inGmXO9fQ Run time: 49 seconds Prefer to read this week's Ideal Marketing Minute? Are you expecting too much too soon? Last week, hopefully you assessed your marketing funnel, but this week we're asking if you really have a funnel at all?  Do you...

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