Here at The Ideal Marketing Company, we have plenty of clients coming to us wanting a complete website update. Obviously we love to redesign and help to rebuild a brand, but did you know that a lot of the problems you have with the performance of your site can be...
Website design
The importance of online reviews to your marketing
We all know that in the past decade digital has been the big story in the marketing world, with traditional techniques either being side-lined or used alongside new technologies, such as social media. To an extent, some of the more traditional marketing practices have...
Utilising the 12 minute window to capture your customers
Capture your customers New research has revealed that businesses have only a short 12 minute window to capture your customers to invest in their services or product before they move on to look into a more enticing competitor. The brief nature of this interaction means...
Could your website work better for your business?
Do you need a website review? When you are working hard in your business, it can be easy to overlook areas of your company such as your website. What might have seemed like a great website a few years ago might now look dated, carry information that no longer...
39 per cent of company websites are not designed to work on mobile devices
39 per cent of companies in the UK are yet to develop their website to work on mobile devices, according to a new report released this month. With an increasing focus on the web and e-commerce for sales, this is an alarming figure. Social media, which is key in...