As lockdown hit in late March, we all turned to video conferencing software such as Zoom and Microsoft Teams for both professional and social purposes. Indeed, Zoom reported an increase of 10 million to 200 million users in just three months. But while virtual catch...
This week’s webinar focuses on picking the right social media for you and making it work. It includes: Could you be wasting your time? How to tell Social media myths Picking your social media channel/s Content ideas and types Strategies for engagement Examples...
This week’s webinar focuses on writing engaging copy for your audience It includes: The importance of good copy at this time Places where copywriting can make a difference Assessing the purpose of each How to use copy to represent your brand Tips to make your...
This week’s webinar focuses on how to understand and use customer journeys when planning your marketing. It includes: Goal setting, business planning and sales planning Market positioning Personas – get to know your target market How to plan out the activities...
This week’s webinar focuses on how to understand and use customer journeys when planning your marketing. It includes: An overview of Customer Journeys Instore, online, out of store Google’s ‘Zero Moment of Truth’ Mapping your customer to a customer journey...
This week’s webinar focuses on how to use PR and find your story ordinarily and during the COVID-19 outbreak. It includes: What is PR? Activities and Examples Is PR for me? Making the most of your PR Measurement matters Tips to make your PR wor Leveraging PR to...
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