This week’s webinar focuses on how to understand and use customer journeys when planning your marketing. It includes:

  • An overview of Customer Journeys
  • Instore, online, out of store
  • Google’s ‘Zero Moment of Truth’
  • Mapping your customer to a customer journey
  • Producing content to fill in the gaps and strengthen weak points in your customer journey

Register for future webinars and view past recordings in the series here: https://idealmarketingcompany.co.uk/communicating-in-a-crisis-webinar-series/

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