This week’s webinar focuses on how to understand and use customer journeys when planning your marketing. It includes:
- An overview of Customer Journeys
- Instore, online, out of store
- Google’s ‘Zero Moment of Truth’
- Mapping your customer to a customer journey
- Producing content to fill in the gaps and strengthen weak points in your customer journey
Register for future webinars and view past recordings in the series here: https://idealmarketingcompany.co.uk/communicating-in-a-crisis-webinar-series/
