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Is it time to reassess your marketing goals?

Your marketing goals should align with and support your business goals, which might shift if your priorities change. To evaluate this alignment, ask yourself the following questions:

  1. Which products or services do you aim to boost sales for?
  1. What potential business opportunities can you explore? Consider new offerings or industries you might target.
  1. Are your current marketing efforts in sync with these business objectives?

If the answer is no, it’s time to revise your marketing goals and activities. Consider these additional questions to help manage your time and budget effectively:

  • Which current marketing activities are yielding results?
  • Which are falling short?
  • Are there opportunities to enhance efficiency?

Download the guide from our website for step-by-step guidance on creating a marketing plan.

Next week, we’ll proceed to the next step in the process: evaluating your market position.

Resources 

Download our guide: How to create a marketing plan

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