Marketing Insights
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Our most recent marketing posts
Are you ready to get personal with your messaging?
https://youtu.be/8pJPrZaY_Wg Run time: 55 seconds Prefer to read this week's Ideal Marketing Minute? Are you ready to get personal with your messaging? Using technology, it's possible to make a message to many people, feel like a message to one person and really grab...
Do you measure the effectiveness of your messaging?
https://youtu.be/iYbencfmh5s Run time: 56 seconds Prefer to read this week's Ideal Marketing Minute? Do you measure the effectiveness of your messaging? Even if you feel like you've infused what your ideal customer wants in your messaging, the same messaging won't...
Do you have the ingredients you need for a great sales page?
https://youtu.be/NcM9CKLLAlw Run time: 55 seconds Prefer to read this week's Ideal Marketing Minute? Do you have the ingredients you need for a great sales page? Writing a sales page means taking your audience on a journey where by the end of it, they're sure...
Are you engaging your ideal customer with your messaging?
https://youtu.be/Y2xiNufFUrc Run time: 59 seconds Prefer to read this week's Ideal Marketing Minute? Do you engage your ideal audience with your messaging? If you're struggling to write content in any area of your marketing and get attention, it could be because you...
Does your marketing help people to know, like and trust you?
https://youtu.be/-7_MrEZ_gDk Run time: 50 seconds Prefer to read this week's Ideal Marketing Minute? Does your marketing help people to know, like and trust you? You've probably heard that in order to buy from you somebody needs to know, like and trust you. So, does...
Should you consider replacing your blog?
https://youtu.be/keTyxYGNkMA Run time: 49 seconds Prefer to read this week's Ideal Marketing Minute? Should you consider replacing your blog? While the function technology behind a blog is really powerful, it's often not used in the best way. Most blogs are organised...
Are you losing website visitors before they can get to know you?
https://youtu.be/KmCuo99kJo8 Run time: 58 seconds Prefer to read this week's Ideal Marketing Minute? Are you losing website visitors before they get to know you? There's not much point in generating a lot of website traffic if those people leave immediately when they...
Are visitors using your website the way you think you are?
https://youtu.be/HARAJHx3r64 Run time: 58 seconds Prefer to read this week's Ideal Marketing Minute? Are visitors using your website the way that you think they are? You probably designed your website assuming that visitors would use it in a particular way, but have...
Webinar Replay – Switching to Google Analytics 4 (GA4): What you need to know
If you missed our webinar on the big switch over from Universal Google Analytics (UA) to Google Analytics 4 (GA4) then here is the replay. The deadline for switching over, is the 1st of July 2023 or you'll risk losing data. BUT this webinar isn't just relevant until...
What does your customer journey look like?
https://youtu.be/EdVwvR_-rDw Run time: 52 seconds Prefer to read this week's Ideal Marketing Minute? What does your customer journey look like? This month we're focusing on marketing funnels and customer journeys, so what steps do you think or would like your...