Posts by Helen Campbell
Helen is co-founder of The Ideal Marketing Company. She has worked at the company since 2004, having graduated to marketing following a career in educational management in London. As co-founder of the company, Helen believes it is crucial to put the client’s needs first and to deliver a bespoke marketing solution for each organisation. Helen’s great love is copywriting. Her work with clients involves generating great ideas for PR including writing features, press releases and article pitches to build and enhance a client’s reputation in the local, trade and national media.
- 2020 marketing workshops launched January 24, 2020
- The single most powerful tool when building a marketing strategy – or the role of Customer Personas January 13, 2020
- Our top ten blog posts in 2019 – or what your website data COULD tell you January 7, 2020