If ever a week demonstrated social media at its best (and probably worst – but let’s stay optimistic), then this week is as good a week as any. Since the start of the World Cup, football fever has descended on the UK and our newsfeeds. With it, we have generated a...
Social media is a vital part of your marketing strategy and every company needs to jump in and get involved with the ever-growing social media age. 1. Social media is only for the younger audience Don’t think that the only people using Social Media are a young...
As always, social media is continuing to change and evolve. You may have heard that Facebook is changing (again). On January 11th, Mark Zuckerberg announced that Facebook’s news feed algorithm is changing to prioritise content from friends, family and groups over news...
Despite popular belief, you don’t need to be on all social media platforms to promote your business. By just picking the platforms that work for your company and utilising all of the features they have to offer you could be making a bigger difference with just one...
Instagram can be a fantastic social media platform for businesses. In fact, a strong Instagram presence can even become a main source of income. Relevant, well-curated content is a must but the key to Instagram success is gaining followers. So how exactly do you go...
Instagram is fantastic, I think we can all agree on that. It gives us so many opportunities to showcase our products, services and personalities online in a visual way. But, did you know that using just one banned hashtag in your Instagram post makes all of the other...
Your LinkedIn profile is great place to showcase both you and the company you work for in the best possible light. LinkedIn has over half a billion users globally. While this means there's lots of competition to get noticed, it also means it's a great platform...
All social media profiles give you a chance to promote your business in the way that you want to be seen - you get to control all of the content, and you can make it as detailed or as vague as you like. However, many people and businesses forget to keep their...
Twitter is a great social media platform for many reasons – you can keep up to date with local and worldwide news, share tips and advice and of course, keep in touch with your audiences. It is even the social media platform of choice for the President of the United...
Content marketing musicians In the past, regardless of if they were The Beatles or an underground band, creating content wasn’t at the top of a musician’s agenda. Their work process consisted of making an album, playing live shows and doing the promo with radio...
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