Mar 4, 2015 | Content Marketing
We see it all the time in the news – bad news stories about people, places, or businesses and their unpopular actions. These stories can stay in the memory for a long time – and in Google searches for even longer. Some examples that spring to mind include: A primary...
Feb 2, 2015 | Social Media
The scrapbook of social media has announced that it has improved its guided search in order to allow its users to access gender-based pages, in a bid to increase its appeal to a currently limited male audience. Pinterest’s users are 80% female, and so this move could...
Jan 28, 2015 | Social Media
Sport England’s ‘This Girl Can’ campaign launched across the UK this month to huge viral success. The campaign, which combines social media, a TV commercial and poster advertising, is the brainchild of Sport England, and aims to ‘inspire women to wiggle, jiggle, move...