Expanding the PR and copywriting team at Ideal Marketing

Expanding the PR and copywriting team at Ideal Marketing

Introducing Louise Smith, the newest member of our PR team! You might have already had some dealings with Louise or noticed her appearance on our blog page (you can read all of her blogs here), and yes, you’re right; Louise has been with us for a couple of months now,...
Is Google Job Search good or bad for recruitment agencies?

Is Google Job Search good or bad for recruitment agencies?

This month saw Google launch its job search function in the UK after its initial US launch.  In an attempt to provide candidates with the most relevant vacancies in one place, Google has followed in the footsteps of comparison websites like Skyskanner, which brings...
Estate agents: What your website design says about you

Estate agents: What your website design says about you

Here are a few important website design elements that estate agents should consider when designing their business’ website. A picture says a thousand words While estate agents won’t likely scrimp on photos of the houses they are selling, it is important to...
6 types of digital marketing all hotels should be using

6 types of digital marketing all hotels should be using

The growth of online social media platforms and travel forums such as TripAdvisor has meant that the way people travel and stay at hotels has changed by enabling communication with other potential guests, tourists and locals, and influencing the way they choose their...
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