Nov 5, 2014 | Social Media
As we enter November, John Lewis have been feeding the hype around their Christmas 2014 advert campaign with the launch of the ‘Twitter Twinkle’ app. The app promises to ‘light up your cover photo and share the Christmas cheer with a tweet from you to all your...
Sep 22, 2014 | Social Media
Red Bull, Heineken, Coca-Cola were among the first brands to realise the power of the Facebook Like. However, these company giants are now turning away from Facebook. Despite the billion plus audience Facebook has, the interaction and use of the site is quickly...
Sep 10, 2014 | Uncategorized
Have you created a brand for your business? What does your company stand for? Branding is not just for big businesses. Every company should have an essential message at its core for what it stands for. For example, the Ideal Marketing Company is about effective...
Nov 15, 2013 | Uncategorized
The 2013 Albion Growth Report has shown high levels of optimism about future SME growth, but has also highlighted a number of key barriers which could prevent them from reaching their true potential. The first of these barriers are regulation and red tape, with 60% of...
