Apr 16, 2018 | Email marketing
Jess Shailes, Ideal’s Head of Digital Marketing will be joining other experts, including a speaker from Canada and a professor from the University of Leeds, to deliver a talk on ‘AI & E-Privacy’ at a Leeds Digital Festival event which is already sold out. Leeds...
Feb 1, 2017 | Content Marketing
The way that a marketing campaign or communication is traditionally targeted is by dividing content into above the line and below the line advertising. Not sure which is best for your business? Here is some important information to help you decide. What are they?...
Feb 1, 2014 | Content Marketing
For many people, sending out a press release and seeing the article in print, or hearing your company mentioned on the radio, is the end in itself – but in my opinion, that’s just the start. A timely story about your company can gain good coverage in trade, local and...
