Marketing Company Wins Top Business Award
Alastair Campbell from the Ideal Marketing Company delighted to be named as ‘best community business’ A local marketing firm from Market Harborough has been awarded the Community Business of the Year Award this week. Alastair Campbell, who is MD of The Ideal...7 Marketing Ideas to Weather the Economic storm
Predictions of an economic slowdown or even a full blown recession have been rumbling for months. For the business owner this inevitably means a time to re-evaluate budgets and tighten up on spending. The first casualty in a recession is often the marketing...Retail Recruitment Company Wins Top Award
Retail recruiter is named as UK’s best in industry award Retailers looking for high quality management staff now have a new recruitment firm of choice according to the Recruiter 2008 Awards for Excellence held earlier this week (Monday 28th April). Top Irish...
What is your USB?
Do you want happy customers? That may seem like a silly question, but in order to get them you need to remember that people buy benefits not features. This is why it’s essential to develop a Unique Selling Benefit (USB) that will instill brand loyalty and keep...Marketing Resources
