Run time: 50 seconds
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Are you wasting your time?
We’re reaching the end of the first quarter of the year, which makes it a really good time to review your marketing activities and see which you need to do more or less of. When measuring marketing success try to get as complete a picture as possible, i.e. don’t just stop within the tool like social media, email marketing or your website, review the whole customer journey and see where the customers that converted came from – what’s really working for your business? If you’re not sure what marketing measurements to use, then we’ve got a ‘measuring what matters’ post which we’re linking to, and you can claim a couple of free reviews on the resources page of our website. Just click on the links provided.
Next week is a new month where we’ll be making room for New Growth!
Resource links
Marketing resources
Do you measure what matters? How to pick the best marketing measurements.
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