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Our most recent marketing posts
What will you share on Social Media Day?
Mashable’s 6th annual Social Media Day is taking place on 30th June, offering all businesses the chance to reflect on how much social media has revolutionised their marketing and, if used well, improved engagement with their customers. It’s easy to forget that social...
National Blood Week campaign sees letters disappearing across the UK
Letters have been disappearing from signs and shop fronts throughout the UK this week as part of a campaign encouraging people to donate blood, the national blood week. Landmarks, shops, brands and medical centres have removed the letter A, O and B to symbolise the...
Seminar helps businesses to make the most of social media
The Ideal Marketing Company's Head of Digital Marketing, Jessica Shailes, has announced that she will be running the next in a series of Market Harborough based seminars in June – this time asking businesses ‘Are you wasting your time on social media?’. Jessica has...
Harborough residents encouraged to have their say for State of the Town report
Harborough residents are being given the opportunity to make your voice heard by taking part in a survey about the town. The results of the survey will form part of a new report. Commissioned by Sustainable Harborough with support from Harborough District Council,...
Why Twitter’s new change could revolutionise your business’s social media use
It’s only a small change, but Twitter’s new ‘add a comment’ feature could revolutionise your business’s use of the micro blogging platform to build relationships with its potential clients. Previously, businesses have struggled with the limitations that Twitter puts...
Harborough’s Green Homes to open their doors to the public
Owners of Market Harborough’s ‘green homes’ will be this week be opening their doors to the public, on Sunday 10th May, between 11am and 3pm. The Green Open Homes event, organised by Sustainable Harborough, will allow members of the public to view and find out more...
Utilising the 12 minute window to capture your customers
Capture your customers New research has revealed that businesses have only a short 12 minute window to capture your customers to invest in their services or product before they move on to look into a more enticing competitor. The brief nature of this interaction means...
Could your website be in trouble when Google updates its search algorithm?
The announcement that Google is about to update their search ranking algorithm can strike fear into the heart of any website-running business owner, and the latest update is set to wreak havoc. Whilst previous updates focussed on penalising companies that were trying...
Bad weather fails to dampen enthusiasm for Festival of Cycling
More than 200 people took to the streets for the first ever ‘Festival of Cycling’ event run by Race Harborough and sponsored by Alden Electrical on Sunday 29th of March. The organisers hoped that it would offer something for everyone, but the bad weather proved too...
The Ideal Marketing Company’s Jess Shailes named in list of most engaged women on LinkedIn
This week The Ideal Marketing Company’s Head of Digital Marketing, Jess Shailes, has been named as one of the top 5 most engaged women in the marketing, advertising and PR sector on LinkedIn. The announcement comes as part of LinkedIn’s celebration of its most...
