<p class="et_pb_member_position">MD & Head of Digital Marketing</p>
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Jessica has worked in digital marketing for over 10 years and has watched it evolve from an experimental marketing option to an essential tool for most businesses. She is driven to help businesses achieve their objectives using the best digital marketing resources available and recognises that each business is different. Jessica devours the latest news about digital marketing and is constantly learning in order to stay ahead of the trends for clients.
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This summer we’ve gone through another change here at The Ideal Marketing Company, or to be more precise, I have. After the company went permanently remote in January this year, after learning we could comfortably work that way as a result of the pandemic, I got...
Ideal Marketing Company MD Jess Shailes explains why knowing the value you provide to customers is the key to unlocking your business’s success in changing times. Are you confident about what your clients and customers really value in the service or product you...
Since taking over The Ideal Marketing Company in January 2019, it’s fair to say I’ve been on a steep learning curve. While I have worked in marketing for years, most of my learning and development in my previous senior position at Ideal was around...
The key is in not spending time but in investing it. Stephen R. Covey. The lighter nights and hopefully warmer weather we welcome every year when the clocks go forward will be particularly welcome this year as the loss of an hour on Sunday morning coincides with the...
A year on from Boris Johnson’s first instruction to ‘stay at home’, we have much to be hopeful for with the vaccine and the plan for a route out of lockdown. However, far from the temporary suspension of normality that many of us originally envisaged, the world that...
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