Sep 22, 2014 | Social Media
Red Bull, Heineken, Coca-Cola were among the first brands to realise the power of the Facebook Like. However, these company giants are now turning away from Facebook. Despite the billion plus audience Facebook has, the interaction and use of the site is quickly...
Sep 10, 2014 | Uncategorized
Have you created a brand for your business? What does your company stand for? Branding is not just for big businesses. Every company should have an essential message at its core for what it stands for. For example, the Ideal Marketing Company is about effective...
Sep 8, 2014 | Social Media
Facebook is to begin its crack down on “clickbait” articles that feature eye-catching headlines but go on to show poor-quality content. The social network giants have agreed to introduce changes to the news feed to reduce the number of spam articles...
Sep 1, 2014 | Content Marketing
Marketing can often feel like one big game, and it wouldn’t be too much of a stretch to see why. There is everything you need to lead a competitive and in-depth game, strategy, actors, rewards, winners and losers. It can seem disheartening at times. However coming to...
