Apr 9, 2018 | Email marketing
Recruitment agencies rely on communicating with candidates to function. So, with the changes that GDPR brings, how will this impact recruitment agencies? GDPR replaces the Data Protection Act 1998 – a necessary modernisation given how much communications have changed...
Jan 26, 2018 | SEO, Website design
Do estate agents still need websites now there are online real estate portals? Has the exponential growth of online real estate portals such as Rightmove, Zoopla and On the Market over the past few years spelled the demise of high street estate agents? Rightmove for...
Jan 24, 2018 | Marketing Planning
Brand versus direct response The debate about brand versus direct response has often polarised marketers in the past, with one side focussed on an immediate return; the other preferring to play the long game. In reality, whichever aspect a business chooses to focus...