Dec 11, 2015 | Content Marketing
As the year draws to a close, The Ideal Marketing Company have looked back on some of our favourite marketing campaigns over the past year. The campaigns cover everything from emojis to those that have helped to save lives. Volvo Car manufacturer Volvo this year...
Dec 11, 2015 | Content Marketing
Roughly 80% of businesses will use content marketing in 2016, it is now a necessary part of raising brand awareness. However, many still find it a daunting and intimidating task. The challenge lies with how your business can break through the crowds to connect with...
Nov 17, 2015 | Content Marketing
HM Revenue & Customs (HMRC) have this week said that people should now use social media or web chat, rather than call its telephone helplines, to get help quicker. The suggestion has been made after it was revealed that HMRC only managed to answer half of the...
Nov 13, 2015 | Social Media
The festive season is well under way, or at least it is in the eyes of marketing industry. Following the recent John Lewis Christmas marketing campaign, there has been a never ending flow of wintery wonderfulness. The Ideal Marketing Company have put together a list...
Oct 26, 2015 | Content Marketing
Online images If you’re a business with any kind of online presence, it’s highly likely that you use the internet to find images to use on websites, in marketing material, in presentations and on social media. Images can and do help to engage your customer; articles...
