https://youtu.be/VEVBTd1sLmY?si=ktUJybD_yjQlUTkb Run time: 59 seconds Prefer to read this week's Ideal Marketing Minute? What’s the secret to transforming your pricing, products, and overall business performance? The answer is simple: value. Value isn’t just a...
https://youtu.be/mtCHK7IrpqE?si=r7QqyZk0COOyfmCR Run time: 56 seconds Prefer to read this week's Ideal Marketing Minute? Did you know most buying decisions are made emotionally and only rationalised later? That’s right. Your customers’ hearts are running the show, not...
https://youtu.be/5A2DNrZccAg?si=aOn7LbQrgUnJloUR Run time: 54 seconds Prefer to read this week's Ideal Marketing Minute? Here's a tough question: Is your business worth it? Not to you, but to your customers. The answer lies in the value you deliver. At its core, a...
Are you struggling to connect with your customers and wondering why your marketing efforts aren’t hitting the mark? It’s time to fix that. The Value Webinar helps entrepreneurs and business owners to understand the critical role that 'Value' plays in their business,...
https://youtu.be/oMqzNF1CeIM?si=7AOZfOlSMehvn5Ap Run time: 55 seconds Prefer to read this week's Ideal Marketing Minute? You’ve defined your customer value, aligned your business strategy, and nailed your pricing. Now, how do you communicate that value through...
https://youtu.be/L6Xprb8QxdM?si=bRL5KkoPgu_VA4jX Run time: 55 seconds Prefer to read this week's Ideal Marketing Minute? When it comes to pricing your offering, understanding value changes everything. Are you pricing based on what your offering costs you to deliver,...
https://youtu.be/YUPmAAWoTiU?si=yDacOQWFj8PqRMtu Run time: 59 seconds Prefer to read this week's Ideal Marketing Minute? Once you know what your customers value, what do you do? Essentially, align everything in the company with doing the job that your customer wants...
https://youtu.be/ntujgYr99SI?si=F3nyFYHHXE-dsU_I Run time: 59 seconds Prefer to read this week's Ideal Marketing Minute? Simply put, a business is a vehicle to exchange value - your customers buy from you when they value what you have to sell, so understanding what...
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