Marketing thoughts – begin with the end in mind

Think about how you want your company to develop and plan accordingly. When you look at the most successful companies, it is clear that they have not just happened. They have been planned in the same way that an architect will plan a skyscraper or a cathedral. While...

Looking forward to marketing in 2014 ?

I have been speaking to several people during November about how they feel business has been so far this year.  What has emerged is encouragingly consistent: from London to Glasgow, people have told a similar tale.  Their story is that things have picked up during...

What are the barriers to your SME growth?

The 2013 Albion Growth Report has shown high levels of optimism about future SME growth, but has also highlighted a number of key barriers which could prevent them from reaching their true potential. The first of these barriers are regulation and red tape, with 60% of...

Is a lack of marketing skills holding your business back?

A recent report has shown that 36% of SME’s have identified a gap in sales and marketing skills as restrictive for their businesses growth. The 2013 Albion Growth Report suggests that one in six businesses have identified a skills gap in the areas of sales and...
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