Oct 2, 2016 | Email marketing
Have you noticed that your monthly newsletter isn’t getting as many opens as it once was? Email marketing offers many benefits, but if you send out the wrong message, you can turn people off and risk losing their custom. It is important that you get any campaigns that...
Sep 12, 2016 | Content Marketing
Following on from its success in the US, Amazon has launched a range of branded instant purchase buttons in the UK, Germany and Austria. What is it? The Dash Button allows consumers to order and receive products within a day by pressing their button which costs £4.99...
Sep 6, 2016 | Content Marketing
A brand is the name, logo, design, term or any feature that identifies one company from another. Your brand identity represents you and your values as well as what consumers feel when they think of your business. Regardless of a business’s size, it needs a brand...
Aug 30, 2016 | Content Marketing
Look up leicester Have you noticed the reverse graffiti around the streets in Leicester? If so, you may also know that the graffiti messages have been created by a group youngsters from a local charity to get people to ‘look up’ at the city’s best architecture. The...
Aug 16, 2016 | Content Marketing
I don’t know if you have been watching the Olympics on TV this past week or so? It’s nice to watch something on the news that celebrates the positive side of what people can achieve rather than the dark side. I’ve been particularly struck by the emotions on display...
