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Ideal Marketing Company Insights

Expert views on the latest and greatest in digital marketing
Our top fifteen blog posts in 2020

Our top fifteen blog posts in 2020

As we come to the final weeks of 2020, we're looking back at what has been an exceptional year. It's good practice to review your website stats regularly, but particularly at the end or beginning of each year, to inform your future content strategy. It's...

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The gift of giving, this Christmas

The gift of giving, this Christmas

Gratitude for the work Considering the year we’ve all had, we’re thanking our lucky stars to not only be surviving but thriving, with exciting things coming in 2021. It’s all made possible by the clients who’ve worked with us on projects and an ongoing basis through...

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Keeping calm under pressure – our team’s tips

Keeping calm under pressure – our team’s tips

While we usually focus on marketing tips in this blog, in order to do our work we've had to adjust (along with the rest of the world) and find ways to find balance and space. After all, anxiety is the enemy of creativity, so we can't be our best professionally if...

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Guide to communicating in a crisis

Guide to communicating in a crisis

Although we are all facing Covid-19 together, every company is facing a unique challenge in terms of what the crisis means for them individually. While some businesses such as cafes have had to close completely, others like local food shops have been forced to...

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