Posts by Alastair Campbell

Founder of The Ideal Marketing Company, Alastair has worked in the advertising and marketing industry since 1988 and is the author of 3 marketing books aimed at small business owners. He also has spoken to audiences on marketing topics at many venues including the NEC, Olympia and the Harborough Innovation Centre.

Are you ready to scale up or sell your business?

Are you ready to scale up or sell your business?

Deciding what to do next with your business can be a difficult decision. Running the company can be an all-consuming process, so planning for the longer term future can be difficult. It is for this reason that The Ideal Marketing Company has teamed up with Bray &...
Eliminating yourself from the equation

Eliminating yourself from the equation

Delegating Skills When you first founded your company, in its early days, it was – and had to be – all about you. You were the one making all the calls. Would the website be done without your say so? No way. Would anything be posted on your social media without...

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