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Editorial


How to pitch an article

How to pitch an article

Most business owners are familiar with the press release; an effective way to announce important news about your company. However, when it comes to getting results from your PR, article pitches can be an equally effective way of getting your business’s name into print...
Achieve apostrophe expertise

Achieve apostrophe expertise

At the Ideal Marketing Company, we always recommend you use a professional copywriter for web content, direct mail, press releases and other important business communications. However, this may not always be possible, for example if you urgently need to update your...

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